Our approach to engagement

Radically effective engagement

Engagement is one of, if not the most important factor in driving better health outcomes. At Skai, we’re transforming traditional approaches to engagement to help turn passive members into active healthcare consumers.

How Skai fosters better engagement and outcomes

Leveraging data in newer, smarter ways to connect with members through relevant and rewarding outreach
Tailoring messaging and care strategies to populations and sub-segments down to the member level
Understanding member communication preferences and reaching out via channels they are most receptive to
Fostering an ongoing relationship by ensuring a reliably positive healthcare experience
Using next-level integration to create a seamless member experience

65% of Americans say coordinating and managing their health and the healthcare system is overwhelming and time-consuming.

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Built for the floor

For the workers behind every counter and checkout line, Skai makes healthcare that fits real life.

Simplifying complexity in the healthcare system

Managing healthcare for employees has become an increasingly complex task. Despite employers’ best efforts, HR and benefits leaders continue to report feeling overwhelmed by the evolving demands of population health and system complexity.

Improving health outcomes for America’s frontline workers

Skai Blue Cross Blue Shield has decades of expertise supporting the complex health needs of high-turnover populations. Let’s take a look at how our approach supports frontline workers’ health.